Organic Coffee Collaboration Press Release February 2007 - Organic Trade Association
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Organic Coffee Collaboration Press Release February 2007


New Organic Coffee Blends and Brands

Keep You Cool on Hot Summer Days


Organic Coffee Tasting in NYC June 5 - World Environment Day


For Immediate Release:  February 21, 2007                  
Contact: Sandra Marquardt, 301-592-0077


Greenfield, MA – New organic coffee brands as well as new blends from long-established brands will more than satisfy coffee drinkers looking for a refreshing cup of cold coffee during the upcoming hot summer months, according to the Organic Coffee Collaboration - a project of the Organic Trade Association (OTA).


To help coffee aficionados enjoy cold organic coffee, Collaboration participants are providing seven delicious cold organic coffee beverage recipes. These include a Neapolitan, a malted, and a Toddy method recipe. The drinks can be made with organic decaffeinated, caffeinated, flavored and instant coffees widely available at retail outlets nationwide and direct from roasters via the Internet.


“The wide variety of new brands and blends makes it possible for coffee lovers to enjoy a delicious, high-quality summertime treat while supporting organic agriculture in the United States and around the world,” said Caren Wilcox, OTA’s executive director.


Members of the media will be able to sample Collaboration participants’ organic coffee at a tasting June 5 at Josie’s East* in New York City June 5 to commemorate “World Environment Day.” Please mark your calendar now!


Data from the Organic Trade Association's 2006 Manufacturer Survey indicate that U.S. organic coffee sales totaled $89 million in 2005, up 40 percent from the previous year.


Organic coffee is grown using methods and materials that have a low impact on the environment. Organic production systems replenish and maintain soil fertility, avoid the use of toxic and persistent pesticides and fertilizers, and build biologically diverse agriculture. Third-party certification organizations verify that organic farmers use only methods and materials allowed in organic production. Organic coffee is grown in more than 30 countries, including the United States.


The Organic Coffee Collaboration is a project of the Organic Trade Association, the business association for the North American organic industry.  The Collaboration includes:


Café Bom Dia (Coral Gables, FL) – Family-owned and operated coffee producer based in Brazil providing Marques de Paiva® premium organic coffee and other sustainable coffee products at a fair price through Sam’s Clubs nationwide and select Wal-Mart stores.


Dallis Coffee (New York, NY) – A leading provider of organic and Fair Trade Certified™ coffees, selling to Whole Foods, universities and top cafés and restaurants across the country.


DaSilva Fine Brazilian Coffee®(Greensboro, NC) – Provides organic ultra-premium single-estate coffee directly from Espírito Santo, Brazil, hand-selected and picked only from the most recent crops


Elan Organic Coffees (San Diego, CA) - Coffee developer and importer offering certified organic socially responsible coffees it develops through partnerships with village co-ops.


Equal Exchange (West Bridgewater, MA) - Worker-owned, Fair Trade Certified™ cooperative and one of the largest U.S. organic coffee roasters.


F. Gaviña & Sons (Vernon, CA) A family-owned and operated specialty coffee roaster with over 135 years’ experience as growers, traders and roasters of fine coffees.  The Gaviña family is committed to producing high quality 100% organic coffees for its Gaviña Gourmet Coffee and Don Francisco’s Specialty Coffee brands. 


Fresh Harvest Products, Inc. (New York, NY) - Its Wings of Nature® brand coffees are small-batch roasted to a temperature that peaks the flavor and aroma of each bean, and then custom blended after roasting to provide unique and flavorful varieties


Green Mountain Coffee Roasters (Waterbury, VT) - One of the leading U.S. organic coffee roasters and number one on Business Ethics magazine’s 2006 list of “100 Best Corporate Citizens."


S&C Naturals/Rocamojo, Inc. (Los Angeles, CA) - Manufacturer of the sole organic coffee/soy blend sold by retailers nationwide and winner of Gourmet Retailer’s “Best Products of Show” award at the 2004 Fancy Food Show.


Swiss Water Decaffeinated Coffee Company (Vancouver, BC, Canada) - North America’s leading certified organic coffee decaffeinator, which decaffeinates coffee for three other Organic Coffee Collaboration participants: Café Bom Dia, Elan Organic Coffees, and Green Mountain Coffee Roasters.


See for further information on the Collaboration, including both cold and hot organic coffee recipes, purchase locations and fact sheets.


*Josie’s East is located at 565 Third Avenue at 37th Street, New York City, NY 10016. Tel: 212-490-1558.

View COLD Organic Coffee Recipes for a HOT Summer here 

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