GREENFIELD, Mass. (Dec. 17, 2001)—Molly Ivins, syndicated political columnist for the Fort Worth Start-Telegram, will be a keynote speaker at the Organic Trade Association’s (OTA) 2002 All Things Organic™ Conference and Trade Show, slated for May 8-11, 2002, at the Austin Convention Center, Austin, TX.
"OTA is excited to have Molly Ivins on the program. Her wit and keen observations will be a welcome addition, and are sure to provoke discussion," said Katherine DiMatteo, OTA’s executive director.
Plenary and breakout sessions for the three-day conference portion of All Things Organic™ will focus on governmental, research, marketing and production issues affecting the organic industry. For instance, attendees will have the opportunity to learn what to expect with full implementation of the national organic standards, and receive a primer on other governmental and international issues that have an impact on their businesses.
The conference portion will be offered all day Thursday (May 9), Friday morning (May 10), and Saturday morning (May 11). OTA is suggesting that attendees also plan to be in Austin for Wednesday (May 8), which will be jam packed with OTA committee and council meetings, and other industry-related activities. Wednesday evening will feature OTA’s annual membership meeting and reception, slated from 4:30-6:30 p.m.
The trade show itself will be open from noon to 6:30 p.m. on Friday, with a mixer reception on the trade show floor during the late afternoon and early evening hours. On Saturday, the trade show floor will reopen at 11 a.m. and close at 4 p.m.
New this year, the 2002 trade show will include a BioFach America Pavilion featuring buyers and suppliers of organic products and services from around the world. The result of an agreement reached between OTA and Nürnberg Global Fairs, the pavilion is expected to draw a large contingent of European exhibitors and other international players.
To serve the need of retailer attendees, meeting organizers are adding an education track specifically for retailers. Plans include organizing a store tour and a "what's wrong with this display" competition to demonstrate how organic produce should be handled on the retail level.
Under development are other offerings to provide cutting edge information to all segments of the industry, from growers on up, at All Things Organic™.
Companies interested in exhibiting who have not yet reserved booths are encouraged to contact OTA’s trade show manager (517-575-0119). Exhibitor packets are available online at http://www.ota.com/.
Geared for the organic community in North America, OTA’s All Things Organic™ Conference and Trade Show made its debut in May 2001. The 200l conference and trade show drew 1,200 attendees, 180 booths, and standing-room-only attendance at conference breakout sessions. Because of the high demand for booth space for the 2001 show and many pre-registrations for the 2002 show, OTA has reserved a larger trade show floor at the Austin Convention Center for the 2002 event.
United Natural Foods is sponsor of the conference. Keynote speaker Molly Ivins will be hosted by New Hope Natural Media.
For more information about All Things Organic™, contact OTA at 413-774-7511, Ext. 16, or look up OTA’s web site (http://www.ota.com/).
December 17, 2001
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