For Immediate Release
For more information, contact:
Holly Givens (413-774-7511, Ext. 18)
Barbara Haumann (413-774-7511, Ext. 20)
Organic coffee businesses become council of the Organic Trade Association
WASHINGTON, D.C. (Oct. 13, 2004)-The Organic Trade Association's (OTA) Board of Directors today approved the establishment of OTA's Coffee Council. Holding its fall meeting here in Washington, the board took the action following a request for such a council by OTA members involved in the organic coffee industry.
"OTA is pleased to support the efforts of the organic coffee sector to advance their goals," said Katherine DiMatteo, OTA's executive director.
Those within the organic coffee industry, meanwhile, were delighted with the move.
"This is an historic step for the organic coffee industry. We are looking forward to being an active member of the OTA family," said Adam Teitelbaum of Adam's Organic Coffee who was among the OTA members instrumental in seeking council status.
Teitelbaum had been co-founder of the Organic Coffee Association (ORCA), an all-volunteer organization that previously served this segment of the industry. As ORCA leaders looked at the future, they saw becoming part of OTA as a way to gain professional staff and infrastructure to support their goals. Fifteen OTA members signed a petition to establish OTA's Coffee Council. An ad hoc planning team convened in May to outline the proposed council's mission and goals, identify short- and long-term objectives, and develop a timeline to get established. In addition to Teitelbaum, other planning team members included Michael Straus of Straus Communications, Andi Trindle of TransFair USA, and Patty Vincent of Green Mountain Coffee Roasters.
The council will seek to promote the high standards of third-party certified organic coffee, and will engage in activities to help educate the public and policymakers about organic coffee.
Membership in the council is open to organic coffee growers, importers, roasters, retailers, allied organizations, and any company supportive of the council's mission and goals. For more information, go to www.ota.com/about/sectorcouncils.html or contact firstname.lastname@example.org.
The Organic Trade Association (OTA) is a membership-based business association whose mission is to encourage global sustainability through promoting and protecting the growth of diverse organic trade. OTA's approximately 1,500 members include growers, shippers, retailers, processors, certifiers, farmer associations, brokers, consultants and others. For further info, visit OTA's web site (www.ota.com).
Headquarters: 60 Wells Street, P.O. Box 547, Greenfield, MA 01302 USA ( (413) 774-7511 Fax: (413) 774-6432 ( e-mail: email@example.com ( web site: www.ota.com
Legislative Office: 600 Cameron Street, Alexandria, VA 22304 USA ( (202) 338-2900
October 13, 2004
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