News Release For more information, contact:
For Immediate Release Holly Givens (413-774-7511, Ext.18)
All Things Organic™ will feature state-of-the-art information
on the organic industry and products
GREENFIELD, Mass. (Feb. 10, 2004): The Organic Trade Association's All Things Organic™ Conference and Trade Show at McCormick Place in Chicago May 1-4 will feature three keynote speakers, 33 conference sessions, over 400 exhibit booths, an organic fiber fashion show, welcome party, urban organic tour, dinner and awards ceremony, and much more.
"All Things Organic™ is designed for veteran companies in the organic industry, as well as relative newcomers and companies interested in learning more about organic. With its comprehensive offerings, the program will include invaluable information for all attendees," said Katherine DiMatteo, executive director of the Organic Trade Association (OTA). It is the largest conference and trade show in North America exclusively dedicated to organic.
Information and education sessions will include topics especially geared for exhibitors on Saturday, May 1, and a wide range of conference sessions Sunday, May 2, through Tuesday, May 4. There also will be three keynote addresses, information sessions at OTA's trade show floor booth spotlighting OTA member benefits and services, and a series of "Organic 101" sessions to introduce the beginner to key aspects of the organic trade. "Organic 101" topics are "Organic Agriculture and the U.S. National Organic Program," "Sourcing Organic Ingredients for Food Manufacturers," "Organic Certification and Inspection," "Good Organic Retailing Practices," and "Organic Fiber."
Keynote speakers will be:
- David Suzuki, an award-winning scientist, environmentalist and broadcaster, speaking on "Rediscovering Humanity's Place in the Biosphere."
- Rick Bayless, award-winning chef-restaurateur, cookbook author and television personality, speaking on "Organic from Field to Table," and
- Sandra Steingraber, ecologist, author and cancer survivor, speaking on "Organic Agriculture on Good Prenatal Care: Pesticides and Children's Health."
Saturday topics will include: "Compliance and Appeal: Keeping Your Certifiers Happy," "Building a Team and Creating Teamwork in Your Workplace," "Maximize Your Trade Show Experience," "Creating a Message for Your Marketing Plan," "How to Get Help When Your Business Needs It," and "Secure Financing for Your Business."
Conference sessions Sunday through Tuesday will look at consumer trends and outreach, how to market and display organic products, mainstreaming organic products to move beyond current market share, organic agriculture and marketing around the world, using technology to market and sell products, importing and exporting, organic seed issues, food safety, Bio-Terrorism Rules and how they affect organic product trade, socially responsible business practices, new organic research, foodservice products, agriculture and politics, emerging organic sectors, developing regional labels, organic meat production, labeling issues, environmentally safe packaging, and topics related to the organic fiber market. The International Federation of Organic Agriculture Movements, The Organic Center for Education and Promotion, Organic Farming Research Foundation, and Organic Materials Review Institute will host some of the sessions.
The conference program is now posted online at www.atoexpo.com/conf.asp.
All Things Organic™ is presented by OTA in partnership with Diversified Business Communications.
The Organic Trade Association (OTA) is a membership-based business association whose mission is to encourage global sustainability through promoting and protecting the growth of diverse organic trade. OTA's more than 1,200 members include growers, shippers, retailers, processors, certifiers, farmer associations, brokers, consultants and others. For further info, visit OTA's web site (http://www.ota.com/).
Diversified Business Communications provides information and market access through trade exhibitions, magazine publishing, and online resources on five continents. In addition to serving the natural products/organic market, DBC produces over 15 food exhibitions organized throughout the United States, Europe, Australia and Asia (http://www.divbusiness.com/).
February 10, 2004
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